By Thomas Ouko
Kisumu County has spectacularly positioned itself on the global tourism map, concluding a powerful and transformative Kisumu Tourism Week 2025. In a vibrant series of events that brought together government, private sector, youth, and local communities, the county brought to life the United Nations World Tourism Day theme: “Tourism and Sustainable Transformation.”
The week served as a dynamic showcase of Kisumu’s commitment to a greener, more inclusive future. The festivities kicked off with a media launch by Deputy Governor H.E Dr. Mathew Owili, followed by a community-driven sprucing up of the Kisumu Museum, symbolizing a grassroots investment in local heritage.
The action-packed schedule was designed to highlight the region’s diverse offerings. Stakeholders and media were taken on an immersive tour of key sites, from the eco-tourism hub of Dunga Beach and the natural beauty of the Impala Sanctuary to the innovative Kibos Integrated Technology Transfer Centre and the breathtaking Valley and Odili View Point in Nyahera Hills and finally at the Arboretum Ka Jokoby. The tour painted a compelling picture of a destination rich in both nature and forward-thinking development.
Central to the week’s mission was engaging the next generation. A dynamic Youth Symposium saw students and young professionals debate their critical role as sustainability ambassadors, emphasizing responsibility in protected areas and championing eco-friendly practices.
A core highlight was the Strategic Stakeholders Workshop, a high-level panel that moved from celebration to concrete strategy. Sector leaders convened to dissect the critical role of engagement in sustainability. The session delivered a robust blueprint for Kisumu’s future, focusing on harnessing the green and blue economies, promoting social equity, and fostering genuine cultural exchange. This forum cemented the partnerships essential for lasting growth.
The celebrations culminated in two major events. On Friday evening, the tourism sector’s finest were honored at a glittering Tourism Excellence Awards gala at the famous Dunga Hill Camp, recognizing the innovation and passion driving the local industry.
The grand finale on World Tourism Day itself was a public spectacle. A vibrant procession featuring bicycle riders, skaters, environmental champions, and children marched from the Huduma Centre, embodying the spirit of community. The official ceremony, officiated by Kenya Utalii College Chairman Wamatsi David alongside County Commissioner Benson Leparmorijo, CECM for Tourism Hon. Farida Salim, and LVTA Secretary General Bob Onimo was a powerful display of unified vision.
In a landmark move, citizens enjoyed free access to the Kisumu Museums, Impala Sanctuary, and Ndere Island National Park, throwing open the doors of discovery to thousands. Kisumu Tourism Week 2025 was more than a celebration; it was a bold declaration. It proved that when culture, community, and conservation converge, tourism becomes a force for transformation. Through collaboration and an unwavering commitment to its people and environment, Kisumu is not just preparing for the future of tourism; it is shaping it. The lakeside city stands tall as a beacon of resilience, innovation, and cultural pride, offering the world not just a destination but an enduring story of inspiration.
